Marla Kertzman has more than 25 years of strategic communications experience in corporate and agency environments including start-up, pre-IPO and Fortune 500 companies. She has worked with a multitude of technology, life sciences, diagnostic, healthcare experience and consumer brands. Before forming Thoroughbred Communications, she was the life science practice chair at Racepoint Global and Senior Vice President at Weber Shandwick. Results-driven, Marla has extensive experience in executive communications, media training and program execution from start up to large multinational companies.
John Jordan has more than twenty years of public relations experience designing campaigns and programs to achieve strategic goals. He has worked with a broad range of clients, integrating marketing communications with public affairs and issues management. John has led technology practice groups and launched a health technology practice group. He specializes in building awareness, driving sales, content creation and media relations. .
Founder and CEO
Angie Lawing has more than17 years of experience in public relations, marketing and video storytelling. Her track record includes creating new positioning, managing media relations, building strategic communications plans and increasing mindshare and market share for dozens of organizations from startups to Fortune 1000 companies, including EarthLink, General Motors, NIKE.com, Packeteer (now Blue Coat), Neon Software, Radiant Logic and Lambert-St. Louis International Airport.
Dewayne Nickerson: A professional journalist himself, has spent more than 20 years in broadcast television working in newsrooms across the country, including two national networks. His success getting clients in front of reporters comes from understanding the media from both sides; what they want and more importantly, what they need. One of his largest clients was the Lambert-St. Louis International Airport where he was part of the team that connected the airport to travelers through social media. It was his background in breaking news that helped the airport in its time of crisis.
At Thoroughbred you always know who is working on your account and what they are doing. Our team is virtual so not only do we have great consultants throughout the US we are also able to keep our rates low.